You know what you need, or would like, to know about your customers. First, basics, like addresses, correct names and titles, phone numbers, company description, and then much more.
But, the question here is - do you know what your customers wished you knew about them? How often do you think about that? If not at all, or never, you better start.
Put yourself into their shoes. What's important to you, as a customer? Think about that.
And, while or after, you're thinking about that, read this thought-provoking article, "50 Things Your Customers Wish You Knew", posted on Remarkable Communications by Sonia Simone.
Continue
Reading |
